Rob Dyrdek’s net worth has long been a mystery to the general public. Well, the American entrepreneur, reality TV star, and former skateboarder have made a lot of money.
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Early life
Gene and Patty Dyrdek welcomed their first child, Dyrdek, into the world on June 28, 1974, in Kettering, Ohio. Dyrdek began skating at the age of 11 as a way to express his love for the sport. Neil Blender, a professional skateboarder, gave Dyrdek his first skateboard as a birthday present. Since then, Dyrdek has devoted his life to skateboarding and fantasizing about making it a professional. To achieve his goals, he practiced constantly and skated after school every day.
Professional Skateboarding
At just 12 years old, Dyrdek was already a talented skater, and he was able to secure his first sponsorship deal. He and Blender founded Alien Workshop, a skateboarding company when he was just 16 years old. To focus on his skating, Dyrdek dropped out of high school and traveled to California, where he is now pursuing his passion full-time.
Fortunately for Dyrdek, he was able to secure a new sponsor swiftly after taking such a big risk. His sponsor at the time was Doors, which is now DC Shoes. It was 1995 when he started riding for them and he remained with them until 2016. Dyrdek is also the brains of the Street League Skateboarding, which he started in his own time (SLS). Twenty-five of the world’s best street skateboarders takes part in SLS, an international tournament with a $50,000 top prize. One of the games features a $1.6 million prize pool, making it the richest in the sport’s history. As part of its charitable efforts, the League has teamed up with the Boys Club of America to build new skateparks around California.
Rob and Big
Rob and Big, which aired from 2006 to 2008, was Dyrdek’s first MTV appearance. As part of the show, Dyrdek and his bodyguard Christopher “Big Black” Boykins went about their daily routines while being videotaped.
The two of them were a lot of fun and did a lot of things together. Even attempting to shatter Guinness World Records was on the list of things they did. There are 21 Guinness World Records for skateboarding, and Big Black has also achieved two records for eating.
Dyrdek’s fame and fortune were built on the success of this short-lived show for MTV. As a sponsor of DC Shoes, Dyrdek was able to take advantage of the show’s marketing potential. The company’s income climbed by almost $300 million over the three years the show was on air. The average episode costs Dyrdek $60,000 a season!
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Rob Dyrdek’s Fantasy Factory
Dyrdek kept the momentum running after the final season of Rob and Big with Rob Dyrdek’s Fantasy Factory. “Fantasy Factory” was the name of Dyrdek’s converted warehouse where he operated his business. An indoor skate park, basketball hoop, and foam pit were found in the warehouse. It ran for seven seasons and Dyrdek’s name became a household one as a result of the show’s success. On the show, Dyrdek’s salary went up to $100,000 each episode.
Ridiculousness
Ridiculousness, Dyrdek’s current MTV program, debuted in 2014. With his longtime pals Sterling “Steelo” Brim and Chanel West Coast, Dyrdek co-hosts the program. In front of a live audience, the three narrates as amazing comedy clips are played on a giant screen.
The Show is one of the most popular shows on MTV and has grown popular with celebrities, who occasionally appear as guests. Dyrdek makes a terrific television personality thanks to his sense of humor and vivacity. Dyrdek now receives $160,000 per episode, which has significantly increased his wealth.
Business Career
In addition to being a reality TV celebrity and a skater, Dyrdek has demonstrated a strong business sense. His first company, Onion Trucks, sells a specific range of metal components that screw onto skateboard wheels.
Even though onion trucks were not as successful as he had hoped, they gave him a chance to start in business. He got a taste of what it takes to be a successful entrepreneur through the company.
Currently, Dyrdek is involved with 18 businesses, either as a founder or an investor. Entrepreneur Dyrdek focuses mostly on businesses with 50/50 joint ventures or a clear exit strategy. He holds sizable ownership in the majority of his investments, which entitles him to dividends. This tactic has generated a tonne of cash flow, giving him the resources to research new brands. Some of the largest businesses he either founded or is a part of are listed below:
Founder/Board Member
- Wild Grinders
- Dyrdek Machines
- DNA Distribution
- Ultra Cast
- Black Feather Whiskey
Investor
- UFC
- Beach Whiskey
- Beatbox Beverages
- Stance
- Ultracast
Rob Dyrdek Net Worth 2022
Rob Dyrdek’s net worth was $100 million as of June 2022. Dyrdek established himself as a successful businessman by creating an empire. Although many people believe Rob Dyrdek is a billionaire, this has not yet been verified. But given his capacity for success as a TV personality and his ability to diversify as a businessperson, he might do so soon. If he succeeds, he will become the first skateboarder to earn a billion dollars in addition to becoming one of the most influential skaters of all time.
Key Takeaways
Losses teach us lessons: Dyrdek’s first business endeavor was a failure. He maintained his composure and corrected his errors. He now owns a diverse portfolio of successful businesses and investments. You can only learn in life; you can never lose. Once you have that attitude, you are willing to lose because you understand that it will only make you stronger.
Take chances: Had Dyrdek not relocated to the west coast, he would not have been the person he was. Making such a large jump at such a young age was quite dangerous. He placed a wager on himself and won millions as a result. Never be scared to use any means necessary to pursue your dreams. Risks are a normal element of travel.